15+ YEARS CREATING WITH BRANDS YOU ♥︎
55% of B2B marketers are struggling to create actionable content
· Content Marketing Institute ·
Here's how we can help
We solve four content problems for growing B2B teams: educating the right buyer, enabling sales, ranking where buyers look, and building the authority that earns trust.
Partners
Frequently Asked Questions (FAQs)
Here are five quick questions to pre-qualify yourself before choosing MQL Magnet.
What does MQL Magnet do?
We're a content marketing and demand generation agency for growing B2B tech companies. We build content engines that produce qualified pipeline, not lead volume. Our work spans content strategy, content development, video production, and demand generation. All designed so marketing-sourced leads convert at rates sales expects.
Who is MQL Magnet built for?
B2B technology companies. Could be as early as Series A with some traction and an in-house marketing team. Or a hyperscaler that needs a strategy and execution layer. Our best clients are growth-stage companies whose marketers have autonomy and account for pipeline.
Who is MQL Magnet not built for?
Pre-product-market-fit startups, companies that need category creation but have a rigid approach to follow, or organizations where every marketing decision requires many layers of leadership and board approval. Our team work's fastest with marketers who can make calls.
How long is the engagement?
To get the maximum results, engagements typically run 6–12 months and combine content strategy, content production, and demand generation under one team. We embed like a fractional content and demand function — not like a vendor checking off deliverables. Most clients see meaningful pipeline impact within two quarters.
Do you work with non-tech clients?
Occasionally, but B2B SaaS and AI (particularly cybersecurity, dev tools, AI infrastructure, and enterprise platforms) is where we do our best work. The buyers are technical, the sales cycles are complex, and the content has to do real qualification work.
How to know if MQL Magnet is a fit...
The fastest way is a 30-minute conversation. We'll ask about your current pipeline contribution, your sales cycle, and how marketing and sales currently work together. If we're not the right partner, we'll tell you. And if it doesn't work out, we can identify would be a great match.
